Peak Physique Fitness – Troy, Michigan
Website Redesign | Blog Strategy | Lead Generation | Email Marketing
Peak Physique came to us with a website that just wasn’t pulling its weight. It was outdated, hard to update, not mobile-friendly, and lacked any real SEO foundation. On top of that, potential leads had no easy way to reach out—and it showed in their low traffic and lead volume.
They needed a site that looked modern, worked on every device, could grow with their business, and most importantly—brought in more qualified leads.
Our Approach
Once we helped transfer their domain and set up reliable hosting, we launched a brand-new site in under 30 days.
The new website is:
Fully optimized for SEO and mobile use
Designed with clear CTAs and easy-to-use forms
Built to support ongoing content, including a blog hub
Almost immediately, form submissions started rolling in. The easier navigation and optimized layout made it easier for potential clients to find what they needed, and reach out.
The Results:
Over 20 valuable local keywords now rank in the top five pages of Google (up from just a few branded terms)
Website traffic has grown by an average of 50% year over year
Monthly qualified leads are consistently coming in through the site
180+ blogs published and counting, educating readers and boosting search visibility
New email campaigns with a 50% open rate and a steady uptick in returning clients and site visits
The Bottom Line
Before this redesign, Peak Physique wasn’t getting leads through their website. Now? It’s one of their most consistent sources of traffic and conversions.
