About New Hill Marketing

Marketing should feel like momentum, not confusion. That’s the belief behind New Hill Marketing. We’re here to help small to medium-sized businesses grow through smart strategy, clear data, and honest conversations.

What started as a one-woman operation has grown into a trusted partner for service-based businesses looking for clarity in their marketing efforts. Whether you need to show up stronger in search results, improve your website conversions, or finally understand your analytics dashboard, New Hill Marketing is ready to help.

We believe that small businesses deserve big-agency results without the big-agency attitude (or price tag). That’s why every project is rooted in strategy, backed by data, and delivered with transparency.

We specialize in:

  • Beautiful websites that showcase your products or services

  • SEO and content strategy that actually brings in qualified leads

  • Paid ad campaigns that get more bang for your buck

  • Website optimization with clear calls to action

  • Reporting that’s straightforward and actionable, no fluff

Our Marketing Specialty

We believe that small businesses deserve big-agency results without the big-agency attitude (or price tag). That’s why every project is rooted in strategy, backed by data, and delivered with transparency.

Why “New Hill”?

Because marketing isn’t one-and-done, it’s a climb. Algorithms shift, customer behavior changes, and what worked last year might not move the needle today. At New Hill Marketing, we help you stay steady on the path up, adjusting your strategy with each step to make sure you keep growing.

The name reflects our mindset: there’s always a new hill to climb, and we’re here to help you reach the top of it with clarity and confidence.

We’re a lean team by design, agile, focused, and deeply invested in our clients’ success. When we take on a project, we’re all in.

That means:

  • No conflicts of interest. We never work with your direct competitor, so your strategy stays unique and protected.

  • Clear, fast communication. When you reach out with a question, you’ll get a thoughtful, thorough response quickly. No waiting days for updates or chasing someone down for answers.

  • Genuine partnership. We care about your goals, not just your clicks. Your wins are our wins, and we show up like it.

We don’t promise overnight results, but we do promise honest work, smart strategy, and support that doesn’t disappear after a contract’s signed.

Meet the team

Jen Goll

Founder & Lead Strategist

Jen Goll is a digital marketing professional with over a decade of experience in content strategy, SEO, and online publishing. She specializes in creating research-driven, educational content that simplifies complex topics and helps readers make confident, informed decisions across industries.

Jen earned her BBA in Marketing with a minor in Electronic Business Design from Western Michigan University. Early in her career, she discovered a passion for data-driven strategy while working in-house for a manufacturing company, an experience that shaped her analytical approach to marketing.

She later refined her expertise at a fast-paced agency, where she managed multi-channel campaigns, developed strategic content initiatives, and delivered measurable growth for clients. Known for combining creativity with performance insights, Jen focuses on building content that not only ranks but resonates.

Today, she continues to help organizations strengthen their digital presence through thoughtful strategy and high-quality editorial work. Her approach is grounded in clarity, accuracy, and reader value, ensuring every piece of content serves a meaningful purpose.

When she’s not behind the screen, you can find her playing with one of her four cats, hanging out at the lake, or spending time getting lost in a book.

Digital Strategy Director

John Goll

John brings a sharp sales and marketing background to the table, with a special focus on paid advertising strategy. He’s all about helping businesses reach the right audience, at the right time, with the right message. From Google Ads to social campaigns, John knows how to fine-tune digital presence to get more eyes (and clicks) on your brand.

While he officially wears the “part-time” hat, John’s support and insight are a big part of what makes New Hill Marketing run smoothly, especially when it comes to scaling ad campaigns or brainstorming new approaches.